Awareness is shut down, people are NOT focused on what they are DOING
Our complex digital world means our senses are constantly bombarded from all directions – and has caused Busy Brain Syndrome (BB). BB means the brain runs out of processing bandwidth causing people to increasingly operate on ‘autopilot’. BB manifests as lack of focus, poor ability to pay attention, constant distraction, relentless ‘mind stories’ (monkey mind)’, stress, overload, overwhelm, not getting things done, rampant political correctness because no one wants to be ‘seen to be out of control’.
Brain processing reduced by 50%, RISK of people acting unconsciously increases by 50%
BB, (not the person) is the root cause of human factor safety and cybersecurity breaches, poor behaviours, silo mentality, miscommunication, avoidance behaviours and decision paralysis.