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Sensory bombardment causes Brain Processing to FAIL
Brain bandwidth reduced…
BBS is a ‘maladaptation’ of the brain’s sensory processing or input gateway, due to technology increasing the amount of ‘stuff’ the brain has to deal with at any time. The effect or result of this sensory bombardment. has dramatically reduced brain processing capacity or bandwidth, where at least 60% of the things you ‘see or hear’ do not get processed.
BBS locks the brain in ‘Survival Mode’…
The fight or flight system is locked ‘ON’ because the brain treats all external input (email, SMS, Twitter, Facebook, Instagram….) as a potential threat to be ‘checked’. The conscious brain shuts down resulting in repeated mistakes; decision paralysis; everything is judged negatively (threat); creativity is cut off, and self-interest is the modus operandi.
We are programmed to RESPOND
The digital social media age changed the amount of ‘stuff’ the brain has to process from a few things, to literally 100’s in any one day.
The bigger problem is as humans we are ‘programmed’ to ‘respond to incoming stuff – I have to do it now!!!
No, you don’t….
What caused BB?
The digital age radically increased the amount and speed of sensory stimulus bombarding our attention. This change literally occurred overnight from a ‘brain evolution’ or adaption sense, and as a result the ‘smart brain’ shuts down.
How does BB manifest?
Relentless ‘self-talk’ or ‘monkey mind’, feeling ‘out of control’. Distraction is rampant as BBS causes more than 60% of daily tasks to be pushed to autopilot or an ‘unconscious habit’. Do you forget parts of your journeys to and from work?
Behavioural fallout from BB…
BB locks us into a negative ‘state’ so all we perceive is via a negative lens. This ‘feels’ unpleasant and ‘hedonistic’ humans are programmed to feel good. Globally quality of life is the highest its ever been, and equally, so are rates of depression and anxiety.
